Digital Product Marketing Specialist

We are looking for a qualified Digital Product Marketing Specialist to join our team to lead our digital marketing efforts.

This is an opportunity for someone who wants to have a high impact and work on promoting an award winning SaaS platform that changes the way people interact & create trust online.

What you’ll be doing

You will work closely with our management and product development teams to plan and execute our marketing, and promotional activities and ensure brand consistency.

• Design digital campaigns aligned with business goals
• Develop data pipelines that can be used to track, analyze, and improve our platform
• Write original quality digital content for our website, blogs, email campaigns, social media & press releases
• Work closely with our management and product development teams to plan and execute our marketing
• Participate in market research, validation, and analysis to identify new opportunities for new and existing features and functionalities
• Suggest and implement direct marketing methods to increase profitability
• Implement dashboards and monitor analytics tools
• Track product metrics and suggest improvements
• Monitor our marketing performance indicators

What we’re looking for

• +2 years of proven work experience as a digital marketing specialist
• Experience with visual communication principles
• Analytical and project management skills
• Strong verbal and written communication skills in English and Icelandic
• Experience with graphical editing software like Figma is a plus
• Experience with product metrics tools such as Amplitude is a plus
• Any additional relevant qualifications are a plus

What we offer

• A friendly work environment for all genders
• Transparency and trust in communication
• A modern office in Reykjavik (with a view)
• Food and meal benefits (incl. Vegan)
• Free snacks and drinks
• The best equipment for getting the job done
• Flexible work environment

Application deadline 17 January 2021

About Taktikal

Taktikal was founded by senior product and software engineers who are reinventing the way people build trust online by using innovative workflows and digital signatures.

Taktikal is fully funded by VC investors and has received 500.000 EUR in grants from the Icelandic Technology Fund, Growth Awards from the Icelandic Industry association and won the award for The Best Digital Solution at the Icelandic Web Awards 2020.